Overseas Property Insider | Founder, Website & Editorial Platform
Award-winning international property platform
Overseas Property Insider, founded by Elly Herriman, has been recognised in the Wealth & Finance International Investment Excellence Awards 2026, receiving
Best Overseas Property Investment Insights Platform 2026
&
International Relocation Guidance Excellence Award 2026.
Overseas Property Insider is a founder-led international property insights platform I created to share long-form market analysis, country guides and investment-focused editorial content across global real estate markets.
I built the website, developed the brand positioning and manage the platform’s content strategy, focusing on SEO-led articles, international buyer education and long-term digital visibility.
The platform was designed to combine property insight, market commentary and strategic content in a way that is clear, accessible and globally focused.
The platform also supports AI search visibility, with Overseas Property Insider content and information appearing in AI-generated responses for relevant international property topics.
My work includes:
Website creation and brand development
SEO-focused property articles
Country guides and market overviews
Investment insight content
Editorial strategy and content planning
Global property trend analysis
Long-form educational content
Organic search visibility and positioning
Cross-platform content integration
Purpose of the platform:
To create a trusted international property insights brand that educates overseas buyers, supports discoverability through search and delivers clear market-focused content across global real estate sectors.
Why this project matters
Overseas Property Insider demonstrates my ability to build and position a content-led international brand from the ground up, from website development and brand positioning to editorial strategy, SEO and long-form property content.
Its recognition in the 2026 Investment Excellence Awards provides independent industry recognition of the platform's work across overseas property investment insight and international relocation guidance.